OBJ Leads Seminar

OBJ Lead Generation Seminar


ABOUT OBJ

• Part of the national network of papers and online portal
• UP 5% in circulation in 2007
• 99K weekly readers (paper comes out on Friday)
• Net worth 2M Annual income 233K read the paper 53 min a week, mostly C level people

Articles usually contain information about companies add new jobs and services and include company’s contact information
Different marketing ideas and strategies from local companies as they are implementing them currently to expand sales

Monthly reports on various trends and list of certain industry ranking

Occasional networking events, award ceremonies, and interactive ways of generation sales (calendar lists all these events)

On page 34 there is “BIZ digest” where you can send a press release about your company’s anniversary [FREE], if you’re promoting someone in company, if your opening new location, if you are partaking in a community effort, if you landed new big deal,
OBJ favors:
• breaking news with local businesses
• featured entrepreneurs
• learning from mistakes

Book of Lists is an annual publication containing list across variety of industries and trends